EUROSTAR

LA VIE ON BOARD

EMBARK ON A JOURNEY LIKE NO OTHER

Created with renowned artist Max Dalton, @LaVieOnBoard is an illustrated and artistic interpretation of life on board Eurostar’s newest train – the E320.

Spanning almost 200 Instagram squares and 12 coaches, the canvas gives a unique glimpse of the London - Paris journey and immerses the viewer in a story told through the many travelers on board. Each individual post, still image or video, either highlights a new train feature, contains hidden offers, informs about the different destinations, or simply tells a little story.

Lovie Awards Bronze / Social Native Advertising